Marketing strategy
Big-picture thinking sized for real budgets and a real calendar.
A plain-English plan, a real budget, and a 90-day kill rule.
Real budgets, real timelines, metrics that map to invoices. If a tactic doesn't earn its keep in 90 days, we kill it. If it works, we double it. The work is honest because the numbers are, and because we are usually the ones who have to build whatever we recommend.
- 01Plain-English marketing plan
- 02Metrics tied to invoices, not vanity
- 03We say no to things that won't move you
Scope, then a real number.
Quoted from your brief · ad spend billed separately, never marked up.
Every project is quoted from your own brief. No packages, no tiers, and no published price to reverse-engineer your scope from.
Describe your projectMarketing strategy across the Midwest.
Michigan, Ohio, Illinois, Indiana, and Wisconsin are the five states we actively sell into, and the work is remote-first, so a shop in Toledo gets the same build as one an hour from the office. The team sits in Belgium and the Netherlands, six hours ahead of Michigan, which means whatever you send at the end of your day is usually answered before the start of your next one.
- MI
Marketing strategy in Michigan
Detroit metro, Ann Arbor, and the west side.
- OH
Marketing strategy in Ohio
The 3C corridor and the industrial north.
- IL
Marketing strategy in Illinois
Chicagoland and the river towns downstate.
- IN
Marketing strategy in Indiana
Indy, the north, and the manufacturing belt.
- WI
Marketing strategy in Wisconsin
Dodge County out to both metros.
- BE · NL
Belgium and the Netherlands stay live. That is where the team physically sits, and we still take work there.
All service areas
Can we buy strategy on its own?
Yes. Some clients want the plan and then execute it themselves or with their existing team, and the plan is written to be handed to someone else. It is yours either way.
More marketing & media.
Describe the job.
A sentence or two about what you need is enough to start. We ask a few questions, then a person writes back with the scope, the timeline, and a quote with the line items behind it.
Your domain and your data are yours on every plan, whatever happens. We do not hold a domain or your customer records as leverage, not even if you stop paying. Ask and we hand your data over.